LinkedIn is a powerful professional networking platform that allows you to showcase your skills, expertise, and professional brand to a wide audience. One key element of your LinkedIn profile is the “Talks About” section, which is a brief summary that appears just below your name and headline.
The “Talks About” section provides you with an opportunity to communicate your unique value proposition, highlight your skills and expertise, and make a memorable impression on your profile viewers. In this article, we will provide a step-by-step guide on how to edit and add the “Talks About” section on LinkedIn to effectively communicate your professional brand and stand out from the crowd.
Step 1: Access Your LinkedIn Profile
To edit or add the “Talks About” section on LinkedIn, you need to first access your LinkedIn profile. Log in to your LinkedIn account and navigate to profile page. You can do this by clicking on “Profile” in the top navigation bar or by clicking on your profile picture in the top right-hand corner and selecting “View profile” from the drop-down menu.
Step 2: Click on “Add profile section”
Once you are on your LinkedIn profile page, scroll down to the “Intro” section, which is located just below your profile picture and headline. In this section, you will find various profile elements, such as your headline, summary, experience, education, and more. Look for the “Add profile section” button, which is located on the right-hand side of the screen, and click on it.
Step 3: Choose “Talks About” from the list of profile sections
When you click on the “Add profile section” button, a drop-down menu will appear with various profile sections that you can add or edit. Scroll down the list and look for the “Talks About” section. Click on “Talks About” to select it as the profile section you want to add or edit.
Step 4: Enter or Edit Your “Talks About” Summary
Once you have selected the “Talks About” section, a new window will open where you can enter or edit your summary. The “Talks About” section has a character limit of up to 2,000 characters, so you have ample space to provide a concise and compelling summary of your professional brand.
When crafting your “Talks About” summary, keep in mind the following best practices:
- Be Authentic: Your “Talks About” section should reflect your genuine professional brand and what sets you apart from others. Avoid using generic or clichéd statements and instead focus on your unique skills, expertise, and accomplishments.
- Be Concise: While you have up to 2,000 characters to work with, it’s important to be concise and avoid unnecessary jargon or complex language. Use clear and simple language to communicate your value proposition effectively.
- Highlight Your Skills and Expertise: Use the “Talks About” section to highlight your key skills, expertise, and areas of specialization. This can help you position yourself as a credible professional in your field and attract relevant opportunities.
- Communicate Your Unique Value Proposition: Use this section section to communicate what makes you stand out from others in your industry or profession. Highlight your achievements, awards, or unique experiences that demonstrate your value to potential employers or clients.
- Incorporate Relevant Keywords: LinkedIn is a search-driven platform, and incorporating relevant keywords in your “Talks About” section can help improve the discoverability of your profile. Think about the keywords that are relevant to your industry